ABOUT WILKES COUNTY AREA

North Wilkesboro and the surrounding Wilkes County region offer one of the most welcoming and authentic stops on the NASCAR calendar. Home to the historic North Wilkesboro Speedway, the area hosts major race weekends such as the Window World 450, drawing fans who value tradition, close-up racing, and genuine Southern hospitality. It’s a destination where motorsport history and small-town charm come together.

More than racing

While race weekend is the main attraction, Wilkes County has plenty to offer beyond the track. Downtown North Wilkesboro features local restaurants, cafés, and bars serving classic Southern dishes, along with a relaxed small-town atmosphere. Nearby towns add to the experience with local shops, live music venues, and community events that make the area feel lively throughout race week.

Outdoor escapes

Fans looking to slow the pace will find beautiful countryside all around. The rolling hills of north-western North Carolina are ideal for scenic drives, while nearby parks and lakes provide opportunities for hiking, picnics, fishing, and boating. It’s an easy way to balance the intensity of race day with some quiet time outdoors.

Culture and entertainment

The region is rich in local culture and family-friendly attractions. From small museums and local festivals to music events and outdoor fairs, there’s something to enjoy before or after the on-track action. The area’s strong motorsport heritage is matched by a deep connection to Appalachian and Southern traditions.

Winston-Salem: a bigger-city option

Located around an hour south of North Wilkesboro, Winston-Salem is a great option for fans who want a larger city experience. Known for its arts scene, historic Old Salem district, and vibrant downtown, the city offers a wide range of restaurants, breweries, museums, and shopping. It’s also home to Wake Forest University and regularly hosts cultural and sporting events, making it a popular base for fans combining racing with sightseeing.

Where to stay

Accommodation options range from local hotels and motels in North Wilkesboro and Wilkesboro to larger hotel chains in Winston-Salem and other nearby towns. Many fans choose to camp at or near the Speedway for a classic NASCAR weekend atmosphere, staying close to the action and surrounded by fellow racegoers.

Why it’s worth the trip

The Wilkes County area delivers more than just a race—it offers a complete NASCAR experience rooted in history, community, and tradition. Whether you stay trackside, explore the countryside, or spend time in Winston-Salem, a weekend at North Wilkesboro Speedway is about much more than motorsport. It’s about experiencing the true heart of NASCAR country.